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Welcome to The Advitya!

The Advitya was started by a young woman of Eighteen, five years back with the constant help and support of her parents. Like a branch grows from the tree, the Advitya too grew from a forty-year-old trusted company of brass handicraft. In a world where dreams often face skepticism and doubt, she dared to believe in the power of her vision. With unwavering determination and a deep-rooted passion for artistry, she embarked on a journey to create something extraordinary. Drawing inspiration from her heritage and the rich tradition of brass handicrafts, she set out to breathe new life into this ancient art form. Supported by her parents, who recognized her talent and unwavering spirit, she transformed the forty-year-old trussed company into the vibrant and dynamic entity that is now known as The Advitya. With their guidance and encouragement, she ventured into uncharted territory, ready to make her mark and redefine the boundaries of creativity.

Our skilled "karigars", artisans are the backbone of The Advitya. Its their hard work and dedication which helps us to deliver what we promise: Quality with Durability.

We are the manufacturer and exporter of brass handicrafts. We have a wide range of products that includes: Wall Hangings, Puja Essentials, home decor, jewellery and a lot more. Just like our name, each item is unique in itself.

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About the Founders

The Advitya’s story is deeply rooted in the hearts and dreams of its founders, Ishan Kailani and Nivedita Sahni. Their journey is a beautiful statement of love, strength, and the magic that happens when two passionate souls come together with a shared vision.

Nivedita's connection to brass handicrafts began with her father, whose craftsmanship was a shine of tradition and artistry. When she introduced her husband, Ishan, to this world, he was fascinated. With his brilliance in digital marketing and her rich heritage, they ventured to create something truly special together.

Their path was not always smooth. The early growth of The Advitya was overshadowed by the challenges of the COVID-19 pandemic, which brought their flourishing business to a standstill. Yet, in the face of adversity, their determination never wavered. After the lockdown, they rose from the ashes, expanding their reach through multiple e-commerce channels and reigniting their connection with their customers.

In 2020, Ishan and Nivedita opened their first walk-in store, a sincere move to offer their customers a personal touch and a chance to experience their products firsthand. This step was more than a business decision; it was a reflection of their devotion to making every customer feel treasured and connected.

Their faith also led them to explore corporate gifting for Diwali, a venture that not only succeeded but also brought joy to many. Through all these efforts, their love and respect for their customers have shone brightly. They cherish the direct interactions with their clientele, seeing them as a vital part of their journey.

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THE ADVITYA - A HOME FOR ALL THE HANDCRAFTED ITEMS

The Advitya is a handcrafted e-shop that revives the handicrafts essence and explores the lavish collection of handmade products. We have been in business for 40 years to provide a wide range of remarkable and extensive handicrafts. We have a magnificent collection of God idols, home decor, home essentials, jewellery (SIFAT collection), Pooja decor & essentials, cotton face masks, and more. We have sorted all your handicrafts requirements by putting forth a wide assortment of products in materials like brass, aluminum, mixed metal, oxidized, wooden, and gold & antique finish artifacts, with an approach of delivering handmade artifacts to every home and heart.
Being a one-stop handicraft online store in India, The Advitya bridges the gap between Karigars and Consumers. Bring the beauty of handcrafted products with our range of exquisite handicrafts only from the homes of Indian master artisans. In this fast-paced world, originality is fading away slowly. Handcrafted pieces ensure the survival of this originality and the survival of the ancient crafts. Each piece at The Advitya is manufactured one at a time, slowly and patiently, resulting in a truly authentic and unique piece for you. So breathe new life into your collection and your lives with exclusive handmade artifacts.
With our online handicraft products, welcome home a part of incredible India's rich and varied heritage. Oozing with our master artisan's love for their craft is each home decoration item at The Advitya. Our decor handicrafts are curated to beautify your living room, bathroom, kitchen, bedroom, office, reception, hotel, and each corner you adore. 
We make sure that you receive genuine handcrafted products while simultaneously doing our bit to aid the survival of rich Indian handicrafts. 
The Advitya is the perfect place to pick up some gorgeous handicrafts (both traditional and contemporary style); all are handmade. Each item is intricately created to ensure durability, beauty, and usability. 

Spiritual, Religious and Pooja Essential Collection 

Hinduism is the second-largest religion in the world, with over a billion followers. Of those billion, 1/3rd of them practice some form of religious occasions each day. To accommodate this unique market niche, the online portal The Advitya was created. This portal allows its users to buy all kinds of pooja essentials online, such as pooja room hanging lamps, brass agarbatti stand, and much more, while providing them a wide variety of decor that will help them set new standards for their religious practices.

Buy Handcrafted Occasional Gifts Online

Human beings truly are social creatures. Relationships with those close to our hearts teach us how to connect and bring joy into our daily lives. Thus, we should cherish these relationships with the utmost love and respect that they deserve. No matter what you're looking for or whatever the occasion is, we have it at The Advitya when it comes to online gifts in India. We aim to bring something special into your life by presenting various thoughtful, unique gifts such as planters, Urli, Diya, masks, and hampers crafted especially for valentines, corporate, Diwali, wedding, and housewarming gifts!

HOME ACCENTS

A well-designed home is a home that reflects the personality of the people living in it. Our home decor collection offers a way for people to make a bold statement about things that are close to their hearts. You can choose from our wide variety of home decor accessories including planters, chess, clock, statues, candle stand, animal statues, wall hangings and much that encapsulate appreciation for nature and Indian heritage. They are accessible in different materials such as aluminum, brass, wood and much more to enliven dull spaces like living room, reception, hotel lobby, etc by adding an element of conversation sparking visual interest.

HOME ESSENTIALS

The Advitya has been the innovative resource for trend-forward housewares, tabletop, gift, home decor, and lifestyle products for years. We are committed to the creation of new and exciting products that you can trust and value without compromise.
From the perfect brass spice boxes to your brass utensils we have curated a collection of some of the best utility decor pieces that you cannot miss. Each piece is painstakingly handcrafted with great attention to the intricacy and will prove to be a treasured addition to your entertainment essentials.

SIFAT Collection

At The Advitya, we specialize in bringing you some of the best-handcrafted gifts you can find online, whether it involves wall hangings or home decor or imitation jewellery online, or more. You're currently looking at one such stunning SIFAT collection, so don't hesitate to have a look through our entire selection of fashion imitation jewellery! Sure, we present all of our customers with thoughtful jewellery specific to whatever occasion they might celebrate; however, this doesn't mean we also neglect those who want to treat themselves to something nice since the array of jewellery such as pearl, silver, oxidized, or brass available here exists for any special reason whatsoever. 

NAVRATRI

Indian festivals are about celebration and commemoration mostly. One of the most exciting things about Indian festivities is the decorations associated with each festival. In particular, Navratri (the festival of nine nights) is vibrant and exciting in many ways for Hindus worldwide! It is celebrated twice a year. On these occasions, we encourage you to use our The Advitya spiritual decorations, god idols, and handicrafts so that your home or temple space can be a little more memorable and impressive during each type of celebration throughout the year!
Navratri is a nine-night-long important Hindu festival celebrated twice a year. It celebrates the various forms of the Maa Durga, Sarawati, Laxmi, Annapurna Goddess Idoland much more. It is celebrated in many forms, like participating in the Garba dance, fasting, offering daily prayers, etc. The Advitya helps you signify the significance of Navratri and decorate your Navratri Temple with our handcrafted spiritual collection. 

DUSSHERA

We have assembled Dusshera pooja essential especially hand-curated by The Advitya. All the essentials packed are pure, sacred, high quality, and sufficient for performing Dusshera Pooja. The most awaited as well as a celebrated festival of India. Dussehra collection holds Ram Darbar, Pooja Chowki, Diya, Aarti, and Singhasan beautifully arranged. Our products have been made from the highest quality materials, ensuring the pleasure of the deity concerned.

JANMASTHAMI

Krishna Janmashtami is one of the leading festivals in the Hindu Culture and is celebrated with utmost devotion. This is known to be the celebration of divinity, the bliss of the birth of Lord Krishna. If you are looking forward to celebrating this auspicious occasion, you can check out the collection of The Advitya that offers Krishna idols, Janmasthami gifts, Ganesha gifts, and other essentials.
The Advitya offers a wide range of exquisite Krishna idols in several Swaroop such as Radha Krishna, Bal Gopal, & Krishna with cow, and Janmasthami Pooja essentials such as Aarti, Krishna Bell, Diya, Jhula and Pooja Thali. The items are splendidly designed and look charming.

GANESH CHATURTHI

Ganesh Chaturthi is known as the birthday of God Ganna. According to the Gregorian calendar, it occurs every year on Sep 10th according to the Buddhist calendar, which is Sep 21st, since this holiday begins at sunrise.
Lord Gajah is one of the most beloved gods in Hinduism, and it's not hard to see why. He's kind-hearted and loves to help out those less fortunate than himself. He helps others through the practice of "Ganesha Chaturthi," which falls on the fourth day of the light (waxing) moon each month. This tradition involves all kinds of celebrations, including brass Ganesha idol, Abhishek (anointing with holy water), aarti (offering incense), and Vahan (Mushak). A beautiful statue such as a brass Ganpati idol can be extremely useful at home for multiple purposes like decor and a portable object that can be carried along while traveling or moving homes.
Though the festival of Ganesh Chaturthi ends on Anant Chaturdashi, we happily continue observing the celebrations till all our idols have returned to their abode.

DHANTERAS

Dhanteras, also known as Dhanatrayodashi , is the first day that marks the festival of Diwali in India. These Dhanteras celebrate prosperity with the authenticity of buying the best kind of DHAATU in the form of the finest Yantaras, Kubera Idol, Brass Utensils, and several handicrafts u2013 responsibly sourced, 100% handmade.

RAKHI

Rakhi is an extraordinary event for all the brothers and sisters out there. Every year, we celebrate Rakhi to celebrate the beautiful bond that we share with our siblings. Growing up, we get to be with each other, most of the time. But that gets better with time. So, indeed, Rakhi is a special day for all of us. 
Send the best Rakhi and Rakhi hampers for your brothers and make them happy! Wondering where you can get some online. You are just at the right place! The Advitya has a massive collection of handmade Rakhis, which will surely fascinate you with its stunning designs! We have all kinds of Handcrafted Rakhi threads online, starting from handmade Rakhi designs, Kids Rakhi to gorgeous Rakhis and simple thread Rakhi. We have fantastic Rakhi gifts for your sister as well. So, this Rakhi, let's make it memorable for our beloved sisters with The Advitya's SIFAT collection.

A Happy Diwali with The Advitya

Diwali is all about vibrant decorations. We know you guys are already making plans for Diwali this year, so we're here to tell you about the fantastic products coming your way in the Diwali collection from The Advitya. As well as traditional brass Diya and Ganesh Laxmi Idol, Pooja Essentials, we've got ideas for adorable handcrafted gift hampers to pamper your loved ones with now that's what we call auspicious #Diwali planning! 
The Advitya is a brand that offers a range of exquisite, handcrafted products made in different parts of the country by local and skilled artisans. Their home decor statues are made during nationwide tours by artisans who can showcase their craft. As an additional step in cognitive dissonance, they only source handmade products from small-scale cottage industries that also guarantee fair wages for the workers. These handmade products are available year-round at a store in Noida, India, and at www.theadvitya.com.

BHAIDOOJ

On the auspicious festival of Bhai Dooj, if you wish to gift an auspicious token of love to your dearest sister, then The Advitya's offered range of Bhai Dooj Puja Collection is the one you must explore. The entire collection of Bhai Dooj includes many amazing gifting options such as Imitation, Silver, Brass, Pearl, and Oxidized Jewellery and Bhai Dooj Pooja collections to choose from Pooja Thali, Aarti, to Diya.  

HANUMAN JAYANTI

Hanuman Jayanti is a Hindu religious festival that celebrates Lord Sri Hanuman's birth, known as one of the biggest devotees of Lord Ram. To overcome complex problems in life, one should worship lord Hanuman. Lord Hanuman is known as one of the most powerful gods of all. We provide puja essentials such as Hanuman statue and Panchmukhi Hanuman Idol and Aarti Thali, Singhasan, Diya, Kumkum Holder, Incense stand, and much more to perform Hanuman Jayanti Puja at home. 

SHIVRATRI

Shivaratri is the festival dedicated to Lord Shiva- the destroyer. So we have in store Shiva, Shivling, Nandi, Snake, Shiva Head, Nataraj and Shiva Parivar statues and other Pooja essentials to perform puja vidhi and show your devotion. So whether it's Masik Shivaratri or Maha Shivaratri, we have got you covered with all the pooja items and accessories. From personal puja essentials to gifting needs, find everything required at The Advitya.

BUDDH PURNIMA 

Buddha Purnima is one of the auspicious days. It celebrates the birth, enlightenment, and Parinirvana of Gautama Buddha. The day is prominent as Vesakha and Buddha Day as well. The festival rejoices Buddha's sayings. We've come up with different forms of Buddha statues and figurines to add enthusiasm. To extend your greetings, send your wishes on this auspicious day with our hand-picked range of gifts and handicrafts.

MAHAVIR JAYANTI

Mahavir Jayanti is one of the most significant festivals among the Jain community and is celebrated with splendor in India and across the world. The festival commemorates the birth of Lord Mahavira. As per Jain mythology, Lord Mahavira is the 24th Tirthankara of Jainism.
We also offer Mahavir statues which are designed marvelously. The specialty of the product is the use of brass with dimensional accuracy which enhances the good looks of the statue. Statues are available in two variants including standing and sitting posture.
THOUSANDS OF S STAR REVIEWS

Customers Love Our Products!

★★★★★

Excellent Quality

Excellent QualityI bought the Panchamukhi Hanuman Ji from theadvitya.com, the product is as beautiful as it looks and the delivery was on time.

Saikat Gaur

January 1, 2021

★★★★★

Extensive Collection

I live in Jaipur and I bought this statue of Durga from their store, They have a great collection of god idols and home decor products. Thank you Theadvitya ❤️

Sunita

January 1, 2021

★★★★★

Amazing Design

One stop online store for brass homedecor. I bought a rectangular tribal panel for my brother. He just loved it

Rita Paria

February 22, 2021

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